We would like to remind you that
if you reached this page, it means that you have received an exclusive, free invitation to HR Connect - a regional event dedicatd exclusively to HR Directors and Business Managers.
an event
by
organized in partnership with
about the event
Message from SAP Romania:
“Turn compliance into confidence and innovation into advantage.”
SAP HR Connect June 2026 is connecting people, processes, and data/AI. This Bucharest edition narrows that promise to the two leadership urgencies of 2026: Pay Transparency and Agentic AI.
A curated, leadership-level experience where HR, Legal, Compensation and business leaders:
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Understand what the EU Pay Transparency Directive (EU) requires, what “good” looks like in practice, and how to avoid costly missteps (pay ranges, salary history ban, employee right-to-information, pay gap reporting, remediation triggers).
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See a systems view of compliance across the HR lifecycle—Recruit → Employ → Develop → Reward → Report—with SAP SuccessFactors + SmartRecruiters as the enabling layer.
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Experience SAP’s AI direction: Joule Agents and agentic AI as practical copilots/agents in HR workflows (case handling, workforce intelligence, talent/succession, payroll/HR Q&A).
Don’t miss HR Connect 2026!
event agenda
Thursday, September 24, 2026
09:00 - 09:30
Reception & Coffee
09:30 - 10:00
Networking
Strategic Networking with Other HR Leaders
Facilitated by:
Rodica Obancea, Master Certified Coach (MCC, ACTC) - Executive & Team Coaching
10:00 - 10:05
Welcome & Focus event
HR Leadership Connect: Navigating the future of workforce transformation
Irina Scorțea-Tache, HCM Strategic Lead for Eastern Cluster & Ukraine, SAP
10:05 - 10:15
Opening remarks
The New HR Agenda: Leading through change, talent and technology
Diana David, Managing Director, SAP Romania
10:15 - 10:30
Strategic Insights Build connection and growth with SAP SuccessFactors
From HR Strategy to business impact: Building a connected, high-growth workforce with SAP SuccessFactors
Jakob Kiblböck, Chief Revenue Officer, SAP SuccessFactors HCM MEE
10:30 - 10:50
Product Innovation
What’s next in HR Technology? Innovations shaping tomorrow's workforce
Markus Platte, Head of HCM Solution Advisory Germany, SAP SuccessFactors
10:50 - 11:10
People Drive the Adoption of AI – Changing the Way We Work
AI Starts with People: How HR can lead the next wave of transformation
Natasa Rajevac, HCM Solution Advisory, Switzerland & CEE, SAP
11:10 - 11:20
Coffee Break
11:20 - 11:25
Exercise - Future of Work
Future of Work: Are You ready for what comes next?
Rodica Obancea, Master Certified Coach (MCC, ACTC) - Executive & Team Coaching
11:25 - 11:45
2026 and beyond: Future of work predictions to navigate what’s next
The Workforce of 2030 starts today: key trends every HR Leader should prepare for
Hakan Pehlivan, HCM Solution Area Lead - MEE & EMEA North, SAP
11:45 - 12:05
Case study
Transformation in Action: PPC’s Journey to a future-ready HR Ecosystem
Denisa Chelu, Chief People Officer, PPC Romania
Razvan Radu, People Rewards & Insights Director, PPC Romania
Beatrice Avram, People Operations and Workplace Relations Manager, PPC Romania
12:05 - 12:25
Case study
HR Transformation Lessons Learned: A Leadership conversation with UNIQA
Cristina Anculescu, Group Talent Acquisition & Development, UNIQA
12:25 - 12:40
Coffee Break
12:40 - 13:10
PANEL | EU pay transparency: Panel discussion and Q&A
EU Pay Transparency Is Here! Join us in an Interactive Conversation
The EU Pay Transparency Directive is reshaping how organisations approach pay, fairness, communication, and trust. In this interactive session, two experienced practitioners will explore the opportunities, challenges, and practical implications of the directive through a dialogue guided by the questions, concerns, and real-life situations brought by participants.
Rather than a traditional presentation, this panel is designed as a conversation with the audience, creating space for open discussion, shared experiences, and practical insights on preparing organisations for greater transparency and accountability.
Moderator: Rodica Obancea, Master Certified Coach (MCC, ACTC) - Executive & Team Coaching
Oana Munteanu - People & Organization Consulting Leader, PwC Romania
Catalina Călinescu - Partner HR & Payroll Services, Forvis Mazars Romania
13:10 – 13:25
People Intelligence
People Intelligence: Turning workforce data into better Ddecisions
Natasa Rajevac, HCM Solution Advisory, Switzerland & CEE, SAP
13:25 – 13:45
Hello SmartRecruiters, Thank You SuccessFactors Recruiting | Smarter hiring, faster with SmartRecruiters
People Intelligence: Turning workforce data into better Decisions
Leah-Sophie Pfirmann, Solution Advisor SAP SuccessFactors, SAP
Discover how SmartRecruiters elevates talent acquisition with its cutting-edge AI, skill-based talent matching technology, and a fully integrated recruiting suite. This platform redefines speed, transparency, and user experience with intelligent recommendation algorithms and automated, collaborative hiring workflows, offering seamless mobile candidate journeys. Explore the power of precise data analytics, advanced campaign capabilities, and an extensive global marketplace ecosystem that make your talent acquisition more efficient, strategic, and measurably successful. SmartRecruiters empowers organizations to attract, engage, and hire top-tier talent, transforming recruitment into a competitive advantage.
13:45–14:15
Closing Keynote: Ai grijă de campionul din tine (Take care of the champion in you)
Ana Maria Brânză, Romania’s greatest fencers and one of the most successful women’s épée fencers of her generation.
14:15 – 15:00
BUSINESS LUNCH
the speakers
Diana David
Managing Director
SAP Romania
C ătălina Călinescu
Partner HR & Payroll Services
Forvis Mazars Romania
Irina Scorțea-Tache
HCM Strategic Lead for Eastern Cluster & Ukraine,
SAP
Oana Munteanu
People & Organization Consulting Leader,
PwC Romania
Hakan Pehlivan
Human Capital Management Solution Area Lead - MEE & EMEA, Customer Success, SAP
Denisa Chelu
Chief People Officer,
PPC Romania
Rodica Obancea
Master Certified Coach (MCC, ACTC)
Great HRs
Markus Platte
Head of HCM Solution Advisory Germany SAP SuccessFactors, SAP
Cristina Anculescu
Group Talent Acquisition & Development, UNIQA
Răzvan Radu
People Rewards & Insights Director, PPC Romania
Adelina Mihai
Publisher
Revista CARIERE
Jakob Kiblböck
Chief Revenue Officer, SAP SuccessFactors HCM MEE
Natasa Rajevac
HCM Solution Advisory, Switzerland & CEE, SAP
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Beatrice Avram
People Operations and Workplace Relations Manager, PPC Romania
Leah-Sophie Pfirmann
Solution Advisor SAP SuccessFactors,
SAP
Special guest:
Ana Maria Brânză
Special guest:
Ana Maria Brânză
Ana Maria Brânză is an Olympic champion (gold, Rio de Janeiro, 2016) and a two-time world champion (2010 and 2011), having been named the world's best female épée fencer on three occasions (2008, 2009, 2013). Her list of achievements also includes a silver medal from the Beijing Olympic Games (2008), seven European championship titles—both individual and team—and 20 medals won at European and World Championships.
Today, Ana Maria Brânză remains actively involved in the sport as Vice President of the Romanian Fencing Federation. Beyond her sporting titles and medals, Ana is a powerful contemporary voice; she has demonstrated that she has a message for every generation—and especially for young people—that every success is preceded by thousands upon thousands of hours of hard work, because dreams alone are not enough to become a champion.
if this page is still active, it means that
you can book 1 or 2 places
We received the honnor of taking care of the exclusive and very limited number of invitations to this event from our partners, SAP Romania, who we are helping organize it.
To make a reservation, please fill out the form below.
Seats will be reserved in order of registration.
registry form for the event
exclusively for participants in the HR management role and Business Leaders.
Location
Scenario
One Tower, Calea Floreasca 165, 17th floor,
Bucharest, România
partners
full list of partners will be updated soon
Important information
This offer is made to you on the condition that your acceptance of it does not violate any applicable law or policy within your organization. If you are unsure whether accepting it would violate such a law or policy, we strongly encourage you to discuss this with your ethics or compliance department representative.
For organizations that cannot accept the entire free offer, or any part of it, and wish to cover their own expenses, SAP will provide, upon request, a fair market value and an invoice or any other appropriate payment process.